Chapter 07 — Work & Career
How do I make a good LinkedIn profile?
Headline that says what you do and for whom, a real photo, an 'About' that tells a story not a resume, and specific accomplishments with numbers in each role. Refresh quarterly.
Follow-up questions
Do I need a fancy headshot?
You need a clear, recent, smiling headshot. Studio quality is optional; low resolution is disqualifying.
Should I 'open to work'?
Use the recruiters-only version — the green badge broadcasts availability to your whole network.
How often should I post?
For a job search, weekly. For network maintenance, monthly. Comment more than you post.
Does the URL matter?
Yes — custom URL is free, cleaner on a resume, and better for SEO on your name.
Should I use 'Open to Work'?
The recruiter-only version, yes. The public green ring can lower perceived leverage.
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